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About us

Products Koncept

 products are designed by French Founder, Aline Roser, and exclusively hand made in Jaipur.

 offers a exclusive collection ranging from silver and gold jewellery with semi-precious stones, vegan bags and device cases, to incense and essential oils, home and yoga accessories. 

 style is to use symbols a from all spiritual and philosophical backgrounds such as tree of life, Khamsa, Om, mandalas... combined with the colors of the 7 chakras and white as pure karma.

Those symbols are carrying sense and are stylised with French elegance simplicity, and modernity. The result is pure aesthetic and filled with freshness and joyful aura. The products are designed to humbly remind us of the need to practice and promote mindfulness, loving kindness, altruism and tolerance ; all key elements for a clean and positive Karma!

 is a brand not only with great aesthetic and a strong personality, but it is a way of life, a way of being! Our exclusive French touch and our concern for quality can be enjoyed and appreciated by all generations.

Philosophical Koncept

In today’s world of excessive capitalism, greed and violence, more and more people are attracted, at different levels of engagement, to philosophies that warn against materialism and violence, and direct the pursuit of happiness inward.

 ’s products are specifically designed to lead us inward, away from the frenzy of our day-to-day life, thus helping us blend harmoniously the old traditions of compassion to our modern ongoing materialistic lifestyle.

Every product and creation is designed to promote let go, calmness, meditation, and a sense of unity between the self, humanity and the cosmos so as to get back in touch with the divine that is in each and everyone of us no matter how you do it.

Ethical Koncept

 ethical guideline are simple and karmic : a need for respect of people, respect of animals, respect of earth.

Human Value

Karma Koncept Lifestyle Pvt. Ltd. is an Indian company owned by French creator Aline Roser.
All products are genuinely designed by Aline and hand made in Jaipur with a strong 
consideration for the authenticity and effort involved by every of her teammates.

Aline is open for suggestions and ready to learn from anybody and from any level of the organization, from factory owners to drivers, practicing a participative management. She focuses on every minute detail of the business so as to achieve excellence and wants the entire team of Karma Koncept to feel proud about it.


 uses exclusively vegan material in their manufacturing process, PU or faux leather is used in our insistence of respect for animal life. No animal extract is used in the glue or any other element of our products.

“The greatness of a nation and its moral progress can be judged by the way its animal are treated”

Mahatma Gandhi


Our paper box and bags are made up of recyclable paper.

We are committed to recycle as much as we can. All office papers and production are recyclable. We encourage adequate use of water, electricity, give organic waste to animals and keep the streets clean from our few plastic consumption.